Product

Resolve

The data, semantic, and intelligence layer at the core of your pricing stack. Built for retailers, wholesalers, and manufacturers with the ambition to bring decision science into pricing.

Overview

Resolve keeps pricing simple, even as your strategies grow in complexity

As your pricing maturity grows, so do the number of pricing events and the number of economic signals used in decision making. Resolve represents this as more and deeper decision trees.

More = more pricing decisions

View all pricing triggers, the number of prices affected, and the business-agreed logic in one place

Automate

Define and run pricing workflows.

  • Low Inventory

    Remove promotions, increase prices

    54 prices in scope
  • Competitor price response

    Identify impact of recent competitor price change

    1,755 prices in scope
  • Regain market share

    Take targeted price cuts where expected volumes have dropped significantly

    10,000 prices in scope
  • Vendor cost change

    Price responses to vendor cost changes

    1,710 prices in scope
Deeper = more nuanced decisions

More targeted decisions require more economic signals.

Seeing decision lineage reduces the risk of inconsistencies and overly complex processes (too many signals).

Resolve workflow canvas: the 'Regain market share' strategy as a decision tree — a trigger on falling volumes branches through competitor-price decisions into pricing actions, with live product counts on every path.
Decision path

Every price set in Resolve stores the full decision path, allowing you to attribute outcomes and learn from your past

Every price can be traced to the decisions that led to it. Beyond auditability and communicability benefits, this is what enables you to evaluate the impact of specific decisions on your P&L. Which decisions worked and which didn’t.

Resolve review grid: margins by product and location, each row showing the workflow that set it, with a decision-path popup explaining exactly why the price changed.
Pricing intelligence

These components come together to provide end-to-end pricing intelligence

Before setting new prices

Use historical price elasticities to estimate the potential outcome and tweak prices to achieve desired outcomes.

FORECAST · BEFORE PUBLISH

131,369 price changes · +0.24% avg change

REVENUE
−$311.1K
−0.1% vs L12M · +0.2pp margin
If volumes change by…

Beats last 12 months' actual revenue until volumes drop more than 1.1%.

PROFIT
+$679.2K
+1.2% vs L12M · +0.2pp margin
If volumes change by…

Beats last 12 months' actual profit across every plotted volume scenario.

Revenue and profit compare against actual trailing 12-month sales and profit.

After setting new prices

Measure results against baselines* and identify at the decision node level which decisions are effective, and which are not.

WORKFLOW EVALUATION
Predicted impact
Revenue gains
+$1,026.9K
Revenue losses
−$537.2K
Net revenue
+$489.7K
Predicted revenue impact by action
ActionΔrevenue
Match competitor, cap −4%+$487.3K
Large headroom · +5%+$315.4K
Match private label, cap −2%+$224.2K
Do nothing · KVI−$6.2K
Small headroom · +2%−$68.3K
Roll back to 2y lows−$79.2K
Promote 25% · 2 weeks−$172.7K
Promote 20% · 4 weeks−$210.8K
Net+$489.7K
Δrevenue · log scale

*Choose from: same period last year, time-series forecast, unaffected locations, and unchanged products within the same category

Enterprise

Resolve is a pricing system for the whole enterprise

Decision intelligence leads the way – but Resolve also handles the practicalities of setting prices in messy environments.

Users, Systems, Data

User Profiles

  • Non-technical price-setters who need to review and change specific prices today
  • Analysts and scientists looking to incorporate economic signals into pricing decision making
  • Managers and teams to evaluate performance and audit why a price has changed

Systems Integration

  • Ingests product and pricing data as structured file objects or via DB connectors (we build custom integrators for every project)
  • Outputs new prices as CSVs or via custom connectors / APIs

Data Inputs

Products | Product Hierarchy | Price Lists | Sales Transactions | User Defined Attributes (e.g. cost, KVI, Y-o-Y sales, inventory, etc.)

Features by Area

Full user guide here

Decision Science

Automation

  • Triggers
  • Workflow Automation
  • AI Assisted Pricing
  • Price Scheduling

Practical Price Setting

  • Family Price Alignment
  • Category / Product Level Rules
  • Governance (admin rights)
  • Rounding Rules

Master Data Management

  • Product Families
  • Prod. Hierarchy Management
  • Customer SegmentationQ1 2027
Practical price setting

Resolve enables practical, rules-based pricing

Without an easy way to bulk-update prices, pricing managers are left spending time on administering and QA’ing prices.

Price thousands of SKUs with just a few inputs

1 | TEXASListGold
  • CEREALS282 rules219 rules
  • ALMOND CLUSTERS2 rules1.4235x
  • ALMOND FLAKES4 rules1.3582x
  • ALMOND GRANOLA1.8340x1.5934xCallout 1
  • 1747Almond Granola 1kg1.5300x↳ 1.5934xCallout 2
  • 359Almond Granola 300g↳ 1.8340x↳ 1.5934x
  • 819Almond Granola 500g↳ 1.8340x↳ 1.5934x
  • 1271Almond Granola 750g↳ 1.8340x↳ 1.5934x
1 | TEXASListGold
  • CHICKEN PORTIONS1.6885x1.4538x
  • 2210Breast 500g(family)1.6805x1.4536x
  • 2211Leg 500g(family)1.6805x1.4536xCallout 3
  • 2212Thigh 300g(family)1.6805x1.4536x
  1. Set markups on the product hierarchy – every child inherits it
  2. …more granular inputs override hierarchy level ones
  3. Products in the same family always get the same prices

Price one SKU across time

NEWLIVECHANGE
Price$19.99$24.16−17.3%
Rule$19.99001.7121x—
Margin29.4%41.6%−12.2pp
Unit cost$14.11
from 27 Jul 2026 02:00
SCHEDULED
Callout 1
30 Aug 2026 00:00$24.5000
HISTORY
Callout 2
07 Aug 2026 00:00CURRENT$19.9900
15 Aug 2025 02:001.7121x
SET PRICE
Callout 3

Fixed price 19.99, valid from 07 Aug 2026 00:00.

  1. Schedule future prices
  2. View pricing history
  3. Set prices as markups or fixed amounts
Logic

Authored once, enforced everywhere.

The relationships that tie your pricing together — declared as plain rules, linkages, and conditions, then enforced by the solver everywhere the scope applies.

Attribute rules attached at multiple hierarchy levelsHVACHeatingCoolingBoilersFurnacesChillersCoolersmargin ≥ 25%price ≤ compFixed 10% margin

Inheritance

If a rule applies to a category, it applies to everything in that category. If a product is in two categories, the more specific rule wins.

Good, Better, Best tier ladder with a minimum price step between adjacent tiersGOOD$800entryBETTER$1,200mid-rangeBEST$1,800premium

Linkages

Bind any product to its anchors with a constraint the solver enforces: pack-to-unit ratios, regional parity, competitor gaps.

Conditional ruleIFstock > target × 1.5THENmarkdown 20%

Conditions

If/then logic authored inline. Watch inventory, competitor moves, or any other signal, and trigger markdowns, lifts, or alerts when the condition holds.

Pricing primitives

Building blocks for any pricing strategy.

Resolve transforms individual pricing decisions into a generalisable framework.

HVAC hierarchy — the Cooling branch is authored liveHVACHeatingBoilersFurnacesCoolingChillersCoolers

Hierarchy

Dynamically organize products by category, sub-category, brand, and SKU. Attach a rule at any level and it cascades to everything beneath — the most-specific rule wins.

Location tilesCA-01Californialist · $1,050NY-02New Yorklist · $1,020AZ-03Arizonalist · $950OH-04Ohiolist · $900

Locations

Every store, region, or channel is an independent pricing context. Rules, costs, and competitor data can vary per location — the solver respects each one on its own terms.

Price list matrixRetailTradeWholesaleSKU 1SKU 2SKU 3$3,200$2,950$2,750$4,500$4,150$3,850$6,800$6,250$5,800* one matrix per Location

Price lists

Serve different customer tiers from the same architecture. Every product × location × price list combination gets its own price, ready to publish straight to the POS.

Family membersBlue CoatingheadRedWhiteGreyAmber

Families

Group SKU variants — pack sizes, flavors, formats — behind a single representative. Members of a family get the same price, always.

Ownership and governance

Runs on your terms.

Resolve runs inside real pricing operations — with the governance, ownership, and exit rights to match.

Cloud or on-premise

Database in our cloud or on-premise. Same product surface, either way.

SSO & role-based access

Provision users through your identity provider. Scope permissions to central or field roles.

Full audit trail

Every rule change, scenario publish, and override is attributed, timestamped, and reviewable.

UK, EU & US data residency

Keep data in the region your business operates in. No cross-region replication without opt-in.

Your data, your rules

Pricing logic, history, and exports remain your IP. We host them; we don't own them.

Portable by design

Rules, scenarios, and price history are yours to export, any time.